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AO - Global Partnership Conference

“TBI managed to execute an amazing conference whilst keeping to the Covid-19 restrictions - the end product exceeded all of our expectations”

- Daniel Kilday, Head Of Brand Delivery, AO

Summary

A live and interactive TV event broadcast globally to share AO’s strategy with suppliers

Deliverables

- 1 x 2 hour live streamed show

Outline

This live 2 hour TV event for AO was streamed globally, with audiences in the US, Japan, China and beyond. The programme included keynote speeches, round table discussions from the LT team and the AO Awards were handed out. With a fully banded platform for delivery, it also allowed people to chat to each other and keep the networking experience from their own homes or offices.

A fully bespoke and branded set was created and content was presented live in the studio along with crafted material. It was an opportunity to replace traditional conference speeches and write targeted, punchy speeches with key messaging and high impact delivered by each department head. TBI also led extensive training sessions with each speaker to be camera ready and deliver content to camera.

AO are market leaders and the AO Global Conference raised the bar and transformed the meaning conference, and the best bit - the client and audience loved it!

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